THE SUMARPO STORY | HOW WE GREW FROM A VISION INTO THE LEADING TRIATHLON SPORT BRAND
I. Why “Sumarpo”
Sumarpo is inspired by the Old Icelandic word “Sumarsdag” - carved in runes as a symbol that heralded the first warm day of early April - the moment of awakening. It’s the energy that fuels the start of the triathlon season, helping Athletes unlock the limitless “potential” within.
II. Where it all started
The Sumarpo brand emerged from a small UK design studio back in 2008. Since its inception, Sumarpo has been trying to make a meaningful difference in the triathlon world. We equip athletes across the full arc of performance, from emerging to elite, with wetsuits crafted to amplify capability, refine efficiency, and reveal untapped potential.
III. Where we are today
Forged on the start line and refined in the studio, elite athletes and experienced designers unite around one vision: to continually push what’s possible and keep the next breakthrough in motion. Each product combines cutting-edge innovation with eco-friendly design, delivering technologies that advance both the sport and a sustainable future.
IV. Why “ECO”
Ever since Sumarpo was founded, we’ve worked to honor the waters that carry us and protect the planet that makes every swim possible. We accepted the challenge with both hands and without reservation in the belief that progressive companies should take the lead in promoting environmental protection and reflecting social responsibility.
As members of the “1% for the Planet” organization, the first-ever triathlon brand, we embrace a culture that values superior athletic performance while actively contributing to environmental conservation. At Sumarpo, we build for athletes and for the planet, because the future of triathlon depends on both.